BOSTON, Mass. and NASHVILLE, Tenn. – November 5, 2012 – Moontoast, the emerging leader in social marketing, social commerce and social analytics software, announced that its Co-Founder and CTO Marcus Whitney has been recognized by the Nashville Technology Council with a “Chief Technology Officer of the Year” award which honors the region’s most promising and accomplished technologists.
Marcus co-founded Moontoast in 2008 as a social knowledge base platform provider and was instrumental in developing the company’s comprehensive social marketing and analytics suite that exists today. With more than $10 million in funding and clients such as Procter and Gamble, Ford, Kirkland’s and Universal, Moontoast continues to raise the bar for social media marketing.
Prior to launching Moontoast, Whitney served as a partner and Director of Technology at Emma (www.myemma.com), a unique email marketing company focused on innovative creative approaches and exceptional customer service. He and his team built Emma’s entire email marketing platform from the ground up, enabling Emma to become a multi-million dollar business and grow its customer base to over 10,000 customers in his four-year tenure.
“It’s an honor to be recognized by the Nashville technology community in this way,” said Whitney. “It’s been a great year for the company and this recognition is a testament to Moontoast’s leadership in social marketing and analytics – and our customers’ innovation in social.”
Moontoast is an emerging leader in social marketing, social commerce and social analytics. Moontoast’s Social Activation Engine enables brands to effectively focus their social efforts on relationships, relevancy and results through a library of social engagement and commerce applications distributed on Facebook, Twitter, Pinterest, blogs and affiliate websites. Brands can directly measure social and transactional results using Moontoast’s patent-pending Social Analytics Suite. Gartner Research has named Moontoast a “Cool Vendor” in Music and eCommerce, and Billboard Magazine called Moontoast a “Top Startup of 2011.” For more information, visit www.moontoast.com.